Launching a smarter continuous glucose monitor

Dexcom

OPPORTUNITY

After 3 years of providing integrated marketing communications, effective outreach campaigns, and tradeshow strategy, creative and execution for the Seven Plus generation, Dexcom called on us to tackle the launch of their latest and greatest wearable continuous glucose monitoring system.

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RESULTS

We provided full creative development for Dexcom’s new product launch – including content development, custom photography, full video creative and production, printed collateral and tradeshow creative. The Dexcom G4 Launch Video received more than 700K views.